Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Saturday, December 09, 2023

Powerful Outcomes! Profitable Strategies!

RG (Bob) Tuss 


STRATEGIC MARKETING / BRANDING 
DYNAMIC CUSTOMER SERVICE -TRAINING
POWERFUL SALES TRAINING & SOLUTIONS

    CELEBRATED INTERNATIONAL TOURISM SPECIALIST     55 Yrs
Founding Member Tourism Industry Association of British Columbia. Pioneer Past President TIABC

Founder - Magic Weeks In Canada
Founder - Priceless Getaways
( Exclusive Extremely High End Experiential Holiday Experiences)

Tuesday, June 26, 2018

"NEVER STOP UNTIL YOU GET THERE. - THEN START AGAIN!"


Training the Trainers - National Tourism College Dar es Salaam, Tanzania Africa
                                                Customer Service Training - Hotels Georgetown Guyana,
 Legacy Award presented by Wendy Harris CEO of CESO and Member of Parliament Jenny Kwan for services shared.
R.G. (Bob) Tuss

TOURISM SPECIALIST/ INTERNATIONAL EXPERTISE
Business Development Solutions
“ A unique mosaic in that the principles of Business Development are woven with imagination, vision and disciplined practical expertise. The true ‘gift’ of reaching deep, bringing out the best in colleagues and client’s.”
       

 Coaching, Adviser, Consultant, Trainer

* Hotel & Resort - Full Management & International Marketing Expertise
* Restaurant and Food Services Management/Training.
* Customer Service Training Hospitality Industry
* Hotel Cloud Based Mgt Systems & Online Marketing Channel Integration
*Tourism Marketing Plans - Broad to Strategic niche targets
* Community Tourism Strategic Planning. Action Plans - Towns, City, State, Federal
*  Indigenous Touristic Development Worldwide. Rural & Remote, Farm Tourism
* Website & Social Media Marketing, Full Digital Marketing Services. Website & Video Optimization, Analytics, SEO, ONLINE Marketing Expert
* Service Culture Training
* Sales Training - Basic to multi-layered complex applications
* Crisis Management
* Tour Packaging F.I.T. & Effective Profitable Experiential Group Packaging
* Tourism Audit, Indexing, Asset Mapping, Evaluation
* Needs Assessment
* Security Solutions - Simple to Complex. Logistics, Personal & Target Hardening
* Personal Courier High Security Documents. Seasoned
* Coffee Officianado. Cacao Powder Production and Distribution
Professional Video Productions. Award Winning. Affordable. Created by OZ Yilmaz
Sample Video  https://vimeo.com/149926423

                                                         THE CLIENTS
Hotel & Resorts, Tour, Travel &Tourism Development, Stakeholder Liaison, Tourism Providers. Community. Government. 
*Trends - *Mission Crafting *Image - Branding - eCommerce Marketing - Website, SEO and Effective Social Media Integration (Facebook, Twitter, Google+ YouTube, Instagram, etc. )
* Risk Assessment. High Level Security Solutions. Harden soft targets.  
* Hospitality & Tourism Provider Website Development & Video Productions

Proven Performance Worldwide! Testimonials say it best!
"You are surely the best consultant in the world! I remember hearing about blogging for the first time from you when no one in Armenia had any idea about it."  Lilit - Yerevan Armenia. 



More Photos - 
La Paz Bolivia Tourism Symposium La Paz Territory Tourism Development.
Cartagena Colombia, Palenque Community Business Development Review. Train the Trainers Dar es Salaam, Tanzania. Pijao Colombia, Coffee Farming and 'Slow City' Pijao President, Tourism and Product Promotion.  Palestina Peru family unit looking at expanding their farming enterprise to  additional Cacao & Commercial Bamboo. 

Sunday, February 11, 2018

STRATEGIC MARKETING - Explore The Potential!



EXPERIENCE THAT REALLY COUNTS
Sure, anyone can tell you anything about themself, but, performance rests with testimonials and legacy.


Up Your Goals And Increase The Rewards!
ONLINE LEADING EDGE MARKETING SPECIALIST
Robert G Tuss
Have Passport. Will Travel.

clydesdalehouse (at) gmail.com
Photo -Ancient Zoroastrians Fire Worship Temple, Azerbaijan
Hotel Managers Ethics Training - San Pedro Sula Honduras  
Coffee Growers Armenia District Colombia B & B
Inbound/Outbound Travel Tez Group Taraz, Kazakhstan 


Saturday, January 06, 2018

TESTIMONIALS - SAY IT BEST!


Graffiti & Testimonials(Photo - Tourism Ministry Quezon, Philippines)
CESO-SACO Canadian Volunteer Business Services. 
20 years active service 52 International Assignments
RETIRED 3/09/2019

AND MUCH MORE.............

Thanks Bob, You've been good for our business. From the Chamber of good luck, and hope to see again in a modified Kazakhstan - Акынбеков Азамат,
Палата Предпринимателей Жамбылской области

Dear Bob - On behalf of the Province of British Columbia, I would like to congratulate you on your recent William Van Horne Visionary Award, presented to you by Tourism British Columbia and the Council of Tourism Associations of British Columbia (COTA) at the B.C. Tourism Industry Conference held earlier this year. I want to thank you for your role in developing British Columbia's tourism industry. It is your vision and creativity that led to the creation of the Tourism Industry Association of BC, which led to the eventual creation of COTA, a strong voice for tourism in our province. - *COTA now renamed TIABC
Sincerely Stanley B. Hagen, Minister
Tourism, Sport and the Arts


Robert (Esquire)
“The Queen has commanded me to thank you. The Queen hopes for great success and sends her best wishes to you.”
Kenneth Scott - Her Majesty’s Secretary
(Buckingham Palace)


“Always enjoy our times together; the rewards of our friendship has always been the candour and the schemes.”
Rick Antonson – President/CEO Tourism Vancouver & Chair IACVB International Assoc. of Convention & Visitor Bureaus. Washington DC

“Your dedicated consultation and service with our hotel projects this 4 last years our families thanks you.”
Mr. H. Naya, President / Dr. Sen (Tea Master)
Urasenke Foundation
Kyoto, (Japan)

“ You are an awfully good hotel man. You did all the right things.”
Raymond Willie Jr.(Dallas)


Bob, did you know that the Canaturh event (expocopan) has become one of the most important events in the whole country? You are a very important part of it. Thank you!
Jorge Altamirano Honduras. 

You are surely the best consultant in the world! I remember hearing about blogging for the first time from you when no one in Armenia had any idea about it . Lilit. 


" I have worked with Bob extensively and under the most difficult of circumstances. He has a strong substantive knowledge and understanding of technical issues, and, he is one of the best guys I know to have by your side in any battle.”
Michael Meyer (Hollywood California)


Thanks Bob. It is always a pleasure to work with you and have your visit to my country (Bolivia). I hope you will return again, your experience and professionalism are always valuable and appreciated.
Best regards,
Carlos (Country Representative Government) 

“ Dear Bob. Writing to you from Armenia with great love & respect. We are missing you so much! We are going to exceed your expectations and please, you also write to us when possible. The promotion of our next Silk Road Rally is going to start in December and will be run in August. Hasmik and Karen send you best regards! We are looking forward to seeing you soon again. Lots of good wishes, kind reflections and thoughts”. (Your students from Adventour Travel and Motor Club /Yerevan/Armenia) 

The Management  and Staff and the Membership of the Tourism & Hospitality Association of Guyana with the sincerest appreciation of your services
Teresa Bett Director

Robert Tuss, under service contract, was the recent Executive Director of Karate BC, British Columbia's only sanctioned organization for Karate in the Province of B.C. With over 130 Clubs and some 4,000 plus members Karate BC is recognized by Sport BC, The B.C. Provincial Government Community, Art & Sport Ministry, Karate Canada and holds World Karate Federation status."One of the most crucial tasks of the Executive Director is to help the Board of Directors with planning. Mr. Tuss was instrumental in ensuring that our recently completed 5 year Planning Session was a successful venture. Niche marketing was also a key topic. Mr Tuss was an invaluable participant." Dan Wallis, President - Karate BC

Exciting and Educational, Sept. 5 2014
By
Sara LinvilleThis review is from: The Armenia Caper: Where Spies Shake Hands and Devils Hide. Alluring Unpredictable and Always Dangerous (Hunter Blacke Chronicles Book 1) (Kindle Edition) I found this book to be incredibly exciting. The author creates characters that are extremely dynamic in such a short story. The history and cultural facts that the author included in his story were very interesting and helped to paint a better picture of the setting. I also liked how it was written in a sort of cavalier way, whereas the character has a certain bit of cheekiness and sarcasm to him, making him incredibly relatable, to me anyway. The author did an extraordinary job making an exciting, fast paced short story and that can be hard to do. There was action, mystery and a hint of romantic interest that made me want to read more. I actually loved this short story so much, I would love it if the author decided to make it a whole novel with a bit more detail! He is a very good write! I recommend this book 100% Sara
Unbelievably addictive (Checkmate Armenia - Touch Move)
on September 8, 2014
This great book had incredible suspense to it. I can't believe I was hooked up after just a few pages, and I finished the book in a few hours. Great story, and perfectly written!
 We have recently received notification of your work overseas. Our country is strengthened at home and abroad with these contributions. I would like to thank you for your efforts on behalf of the people of Canada for the generous gift of your time and talents. We appreciate having you in our community.”
John Cummins
M.P. House of Commons
(Canada)

“ I would like to compliment you and all those that have been associated with completion of the interactive video systems and video displays. You should be very proud of your participation and I am glad it has worked out so well.”
David Podmore, President B. C. Pavilion EXPO 86/Jimmy Pattison Chairman
(British Columbia)
 Significant results were observed from the training and mentoring provided by Tuss to 26 individuals employed by small and medium sized hotels/restaurants in Honduras. The transfer of knowledge and ideas enabled many family business owners to create and implement marketing plans utilizing new technology platforms. The associates have taken advantage of emerging trends of using social media to better promote the city’s tourism. This has also led to increased revenues from special events. Participant hotels continue to exhibit a greater awareness and understanding of the importance to invest time and money on technology and position themselves to be more competitive for local and international tourists.
Please consider San Pedro Sula your home anytime, you will always be welcome.
Dora Suazo President
CANATURH SPS Board of Directors

Amazing amazing book!!
 December, 2014
Verified Purchase
I absolutely fell into the pages of this book. I enjoyed every vivid characters and smiled at the fact that they were at one point real people. The story definitely provides a strong sense of reality. The author was able to convey such images to the reader that could bring one to tears. The characters become very real, you want to reach out to them. I was immersed in the scenery. This is a must read and I do recommend this book out to my friends to read. I hope that they enjoy it as much as I did because Robert G. Tuss is one heck of an amazing author. I give this book a 5 star rating because I found it interesting from beginning to end.

"Hi Bob. We've been emailing back and forth the past few days about the wording on a contract I've been preparing and it reminded me on how much I appreciate your extensive travel industry knowledge and our 30 years of friendship. You have often been helpful in keeping my mind focussed rather than allowing it to beat around a topic. You are very much appreciated, Bob. - George
George Bell President/Owner
Bell Tours & Travel
Ocean Park, British Columbia, Canada


Hi Bob,
We have improved a lot as a tourism chamber...we are now considered an example nationalwide....believe it or not hehehehe as you know we have this major event Expo Copan, the 1st time was really good but the second time it was huge...we are very pleased...and we have taken many of your advices into consideration and they have really made a difference.
Let me tell you that we as a coffee shop have achieved national first place in tripadvisor in the category of coffeeshops and restaurants..we are really proud...maybe someday we can grow as a franchise...we are now certified in a central american quality seal for restaurants and coffee shop named SICCS, we got the highest rank, so ive been working in my processes and procedures.
Blessings...Jorge Altamirano 

Hi Robert…. I think you did some great things as they related to the BC Games and I know you had a great deal of enthusiasm for the Games.
KJM - BC Games Chair


 Muy agradecidos por tu trabajo. Estamos pendientes de terminar la traducción, que nos permita tener una visión clara y contundente de tus recomendaciones.
Mil gracias.
JAKELINE SIERRA CHAVARRO
Jefe Dpto. Promoción y Desarrollo
Cámara de Comercio de Neiva, Colombia

“ The quality and diversity of the discussions at my table was extremely valuable. The occasion was precisely the right forum to advance creative and cooperative thinking among community members. Thank you for sharing.”
Joy Leach
(Island Community Mayor)

“Thank you for your help, thank you for your attention. I’m sure your advises will help us to improve our business.”
Eduard Edokov/the General Director Alliance Marketing Group
Alatau Health Resort & Interlux Country Club (Central Asia’s only golf course)
Almaty, (Kazakhstan)

“ It is not very often that a group of students will unanimously agree that one instructor stands out so significantly. We are imploring your return next year! Classes will be dull without you.”
B.C. Institute of Technology (B.C.I.T.) Students.

“ Thank you for your days with us. Now we are missing for our joint working days. Every time we will happy to see in Baku again. By for now Mr. Bob.”
Kamran. “ P.S. Got our IATA! Thank you for assistance."
Kamran Gajar/Director Global Travel Agency
Baku, (Azerbaijan)

“Hey Bob. I will keep you updated on the issues of our cooperation with the Tourism Minister. You are a very business orientated person and I like this approach a lot. You did a great job with these guys.”
Elnur Allahverdiev/Country Representative-
(Azerbaijan)

“ Dear Bob – You gave us new perspective within which to view the Tourism Program. Your enthusiasm and commitment were infectious. We will introduce the changes you have proposed. Our best wishes and see you."
Ester V. Tan Ed.D Vice-President for Academic Affairs
Foundation University – Philippines

" This is the third time I have had the pleasure of congratulating you for your efforts on behalf of the Canadian Executive Services Organization. At the request of the Foundation University in Dumaguete City in the Philippines, you were asked to develop a comprehensive curriculum and course syllabi for a hospitality, restaurant and tourism program and to conduct skills training for the faculty. My understanding is that your outstanding efforts were much appreciated.
Once again, thank you for your generous time and expertise."
Your truly.
John Cummins, Member Parliament, Canada

Hello, Robert! Your report for sure is very important, useful and helpful for us! We are trying to follow every your word and do our best to improve our business. Best regards, Russian girl Ann. Anna M Abdrakhmanova - Agency Translator
Sputnik Tours – Chelyabinsk Russia

“As staff, you all know I have purchased another hotel that will take up a considerable amount of my time over the next few months. During this transition period, Bob, as interim Managing Director, brings with him a history of extensive knowledge and experience in the hotel and tourism industry. We are privileged to have him aboard and have the opportunity to be able to work with him and benefit from his expertise. Focus will be on restructuring positions, teamwork and professional growth under Bob’s direction.”
Melvina White – Hotel Owner
(British Columbia)


"Thanks Bob, you are AMAZING!"(Brenda Ireland MBA, Project Director - The Upper St’át’imc Language, Culture & Education Society (USLCES) Cultural Centre Project – Lillooet B.C. Canada)

“ I found your report excellent and insightful. It is my intention to use your report to frame out, a decision piece from where we can focus on moving forward. The area of Technology and change is massive. Your ability to provide a manageable examination of this major subject is an achievement in itself.”
Thomas Penny, Manager Corporate Systems.
(Government of Canada)

“ We would like to thank you for your earlier assistance in program development of the Foundation Program in Tourism Management and hope you are satisfied with the final product. Your continued support with our now formed Advisory Committee is welcomed.”
Leslie Triplett/Director of Management Studies.
(Simon Fraser University)
 “ I am honored to have been presented with this Canadian tourism Medal presented by the Canadian Government. As you have contributed greatly to our Tourism Industry I’m pleased to share the award with much appreciation for your personal dedication.”
Grace M. McCarthy, Deputy Premier
(Province of British Columbia)

“ You have truly done a great job for us.”
Pat Jordan, Minister of Tourism (Province of British Columbia)

“ I have known Bob on a business basis for the past 34 years. First when I was a Bank Manager, throughout my tenure including Senior Divisional Executive in Bank’s regional headquarters, and in more recent years as a private sector businessman. I have never received any negative feedback from mutual contacts about his business ethics or character. A character yes, with a quick mind, logical thinker and one who embraces new ideas and concepts turning them into mainstream opportunities. I am quite prepared to recommend Bob to any endeavor he undertakes.
Brian Hann. Franchise/Consultant/Independent Business)

“Thank you profusely for your insight, graphic and ho holds barred techniques. I can’t believe the whole thing! What was I thinking before?Anonymous & rejuvenated Senior Executive (Ottawa, Canada)


“Thank you again for your very kind words. Your address was warm, meaningful and intuitive. Gordon *(Shrum) Grace *(McCarthy) and I enjoyed both your words, and our lunch together. I congratulate you on the Asia Pacific Project Bob. It is always a pleasure to work with you.”
Pat Carney, Senator
(Canada)

"You have gone overseas many times to assist developing countries:by my account, this was your fifth time to Armenia alone. It seems that your reputation has grown to the point where the people in Armenia request your advice and assistance. Kudos to you for sharing your experience and expertise to businesses throughout the world." John Cummins M.P. House of Commons (Canada)
 “May I take this opportunity of extending to you our heart felt appreciation and thanks for a job well done. Both B.C.I.T. and the Industry will benefit from your deliberations. Again, many thanks for the tremendous job that you have done Bob.”
John D. Kyle, PhD Dean School of Business
British Columbia Institute of Technology

“On behalf of the Economic Development Association of this Province I would like to thank you. Without your professional contribution our Spring Conference would not have been such a great success.”
Annemarie Koch, Conference Organizer

“You can be justifiably proud of your contribution and ultimately to the economic growth of the region and our province. You have helped create a memorable and worthwhile event that will benefit the entire community.”
Stanley B. Hagen, Minister. Regional and Economic Development
(Province of British Columbia)
 "Dear Bob - This is the fourth time I have had the pleasure of congratulating you for your efforts on behalf of the Canadian Executive Services Organization. I understand that you went again to Baku, Azerbaijan and advised a travel company on establishing co-operation with international partners. You also developed a website to international standards, conducted training in marketing and sales techniques and provided recommendations on tour packaging and sales techniques manuals. Thank you again for sharing your professional knowledge and experience to help others internationally."
John Cummins, Member of Parliament
Delta-Richmond East/ Canada

Managing Director – Dorchester Hotel – Dear Bob-
“Just a note to thank you for being such a gracious host. Your (Chef’s Table) was wonderful. Wasn’t our group unique? The conversation was lively, the atmosphere congenial and the “repas” was brilliant. My appreciation to the creator of such a superb dinner. It is so refreshing to see the business community have the opportunity to meet in such a pleasant venue. Once again Bob, Thank you.”
Nicole Ney/School District Director – Vancouver Island, British Columbia
“ I applaud you for your courage, and fortitude for bringing up these issues and wish you the best in being able to change the trend that is already in the travel industry. I offer my services to help spread the word to those who need to be informed.”
Peter Armstrong Vice President & General Manager/Gray line,
(and - later – CEO/Founder The legendary ‘Rocky Mountaineer’ Rail Tours.) Canada

“Wow. I get it now! Thank you for pulling us out of the dark. There is something akin to shadow boxing here. Your skills Bob, kind of sneak up on you.”
Random – Industry Quote

“The effort, the knowledge and time you have given to us is gratefully acknowledged. Thank you for sharing Bob.” (Major Industry Competitor)

Hi again.
Thanks. Just admirable. One should learn from your tough motivation!
Best regards.
Hayk Antonyan, Yerevan, Armenia

"Robert, your many strengths and skills, such as international experience with knowledge of Asian and European cultures, and expertise in both marketing and operations all contribute to the Gappanna Estates (GENA Trading Group) way of doing business."
GENA TRADING GROUP/Gappanna Estates, Karnataka, India
Iychettiera M. Ganapathy, Managing Director


“ Dear Bob. Once again, thank you for the valuable contribution of your time, energy, and, above all, your years of knowledge and experience. You have been valued “goodwill ambassadors” for CESO and for Canada.”
(Gordon Cummings – President and Chief Executive Officer)
CESO International Services


Attention: H.E. Ambassador Mr. R. Lysyshyn
Your Excellency,
As a volunteer working in the Communications Department of the Canadian Executive Service Organization (CESO), I thought you might like to have a copy of a recent letter sent to a Canadian Member of Parliament. The assignment described is in a geographic area of interest to you.
Sincerely,
Graciela Ronderos
CESOSA



SPECIAL CONSTITUENCY NEWS Mr. John Cummins, M.P.
Delta – Richmond East
Dear Mr. Cummins,
You will be interested to know about one of your constituents who recently completed an assignment for CESO. You may wish to mention this during your 60-second special announcement time in the House, and/or in your constituency newsletter, or send along a congratulatory note.

Mr. Bob Tuss went to Chelyabinsk, Russia, to work with a hotel focussed on health treatments, to improve management of its facilities and train staff in western standards of customer service. Bob assessed the current status of the property, operations, marketing techniques and customer relations, and wrote a report containing guidelines for management and marketing. He introduced western models of hotel management, marketing and customer services. Staff skills and the quality of housekeeping have improved. Bob emphasized the need for modernization of the sanatorium adjacent to the hotel and designed material for a “Day Spa.” He advised developing a partnership with tourism associations and the Chelyabinsk hospital to access potential guests.

CESO is celebrating its 40th anniversary. For all these years, volunteers like Bob, and other highly skilled individuals, have been using their professional expertise and experience to help others. CESO volunteers have put a human face on Canada through their assignments abroad and, beginning in 1969, through a series of national programs, have worked with Aboriginal peoples, women, youth and communities across Canada.

CIDA, INAC and hundreds of Canadian corporations and individuals support CESO. We are proud to be part of Canada’s effort to stimulate development in our country and in disadvantaged economies around the world. We thank you for your support of our initiatives and those of your constituent.
Yours truly,
Paul van der Wel
President & CEO
Celebrating the year of the Volunteer

Bob - It's a real pleasure working with a VA who is both creative and accommodating! Your proposal was a good one, and I'm glad it worked out. Once again thanks for being so cooperative.             Bruce Chambers - Canadian Overseas Executive Organization

Hi Bob,

The Tour guide/Director proposed is a very important contribution to CESO Assignments. Thanks for giving us this precious information manual.It is generous of you to give your time and share your expertise with those who are in great need of support.

Many thanks and best regards!
Jules Rheault CESO/CIDA

“ I shaved my legs for this? Thank you for your honesty. No one else told us the truth.”
Judy Parker Owner/Chez Michael Restaurant.


The TILLEY never fails you. Purchased in 1991 this amazing hat has seen it all. TILLEY's John Tilley signed this one and it is headed for a Collection Edition. New one is the Mash Up again with life time guarantee and a likely close companion on future travels.




DIFFERENCE COUNTS“Graffiti & Testimonials” are random selections from written acknowledgements received un-solicited from colleagues and client’s.*There are numerous additional testimonials available as required.
HAVE PASSPORT/WILL TRAVEL

Wednesday, May 31, 2017

CREATIVE! EFFICIENT!


*CREATIVE * EFFICIENT * DYNAMIC

CRAFTING SUCCESS - Pivotal roles with notable young and name brand organizations. Personal Ownership, as well as numerous incubator, small, medium, large corporate and government assignments both domestic and internationally. Adviser and/or very hands on. Public Company know how? Absolutely!

PARTNERING NEW AND OLD ECONOMY

EXPERTISEMarketing, both e-commerce and traditional. Strategies & Action Plans. Management. Communications. Liaison. Training. Coaching. - Private and Public Company’s. Government. Individuals. - Domestic and International expertise.
Short or long term projects. Day engagements are always welcome! Affordable too!

STARTUP * EXIT * EXPANSION * TURN-A-ROUND
Currently Activity in Small Business Development 2020

LIKE WHAT? – “TOURISM & HOSPITALITY DEVELOPMENT”

The convergence of economic, demographic and cultural trends will continue to revolutionize the tourism industry. It is expected the next two decades will see more lifestyle changes than in the entire past century. Three driving forces: baby boomers, the rise of the urban middle class in emerging, previously under-developed countries, and, the reality that travel aspirations are becoming almost a human covet. Accelerating the process is technology – both travel-specific technology, such as the introduction of newer and cheaper transportation modes, and numerous unrelated but important technologies. The convergence of Internet, telephone and television in a digital soup and the increasing capability of pending technology will continue to drive change in ways as yet unimaginable.Recently noted is the example quoted; “the velocity of information transfer, the ‘death of distance’ and the ability to reach out to consumers all over the globe – all consequences of digital convergence -- is empowering everyone in the travel industry”.Customers are today further driven with a plethora of choice and information. The consumer experience, the tourist experience, now begins long before they leave home.

Tourism - Business, Educational Institutes and Government Agencies ‘hands on’ operative. Creative development projects big and small, as both an owner, executive, and/or senior consultant. Hotels, Resorts, Restaurants, Nightclubs, Golf Club, Coach-lines, Cruise-ships, Airlines, Travel Agency’s, Tour Operations, Community’s, Municipal, Provincial/State, Senior Government Agency Tourism Development Worldwide. * Published Studies.

Instructor & Senior Advisor at post-secondary levels in Tourism, it’s component sectors, and related business action strategies. ‘British Columbia Institute of Technology’, ‘Simon Fraser University’ British Columbia, Canada, and most recently the “Foundation University”, Philippines. Architect of numerous Tourism white papers, instituted course development material, instructed, and participated at senior committee levels in integrating academic and practical venues into the curriculum leading to Professional degrees.

Major Services – Hotels & Resorts. Hospitality Services. Small Business and Public Company. Community & Government -Tourism Strategies - Marketing and Development.

Pioneering student courses in the study of Tourism Marketing & Development. Expertise was on loan (from private sector) to government, college, university and national strategy planners on post secondary implementation of Tourism into Urban Planning, Real Estate, Chartered Accountant, Law and Ecology born Degrees. Many of the original courses now embedded in degree programs, either in Tourism & Hospitality, or combined in traditional graduate studies were initially incubated by myself (primarily British Columbia), or, in standing committee (private industry, government & academic leaders) as Tourism & Hospitality clearly became a major consideration as a federal export in Canada's economy.

Helped craft the ‘original & still highly successful’ SUPER HOST, B.C. project (Service Culture Training) and researched/ wrote ASIA PACIFIC SUPER HOST for the Asia Pacific Foundation under - Mary Collins, Member Parliament, Canada

WIRED or NOT – ‘Internet Video Pioneer’. *Published Studies.
Advanced technologies, content development and e-business marketing consultation. eg: Project Leader & pioneer development of the first, World Exposition (EXPO 86), remote driven, interactive multi-node (8), full motion video, still photo, dynamic graphic overlay, telephony integrated, touch screen display systems, content development and installations coupled with data capture management, controlled with software on a single PC.

Department Store, Government, Travel Bureaus, Museum, Exposition, and similar Kiosk self-serve system firsts. The forerunner of‘ desk top’ ‘lap top’ kiosk (PC) or any external wireless access to web content-the (internet). Market driven solutions!

Pioneered in advanced wired/wireless public access systems, real time video delivery and content development. Multi-channel strategies pioneering in Rich Media, Real time video web casting channels -‘Convergence Studio’ Multimedia & digital distribution solutions. - Entertainment (movie) and Travel/Tourism applications. Website video production and marketing. Business Development for Pelicula Films, International Film Maker Oz Yilmaz.



Monday, May 15, 2017

WHAT - EXACTLY DOES BOB DO?

WHAT? – EXACTLY?

CONSULTING, SENIOR ADVISOR AND COACH.

Consulting is more than expressing theory and abstracts. My expertise goes beyond and encompasses “hands on” experience. There is no better understanding of business than the investment of your own money and the signing of personal checks every month. You have to bank on your decisions. Our long service in the marketplace puts reality in perspective. “Out of the box” Tried true. New economy and old. Website, Professional Video and Social Media Savvy.  Building solid business strategies. Sometimes, just another opinion may be all you need.

*MARKETING

Developing the engine that drives the enterprise to determined goals is exciting. My creative spirit has helped many clients’ find their way “ out of the sand box.” Normality is dull. My reputation has been built, beyond all other abilities, as Marketer extraordinary.The milestones are proof positive. A record of winning enterprises shows the valuable contributions made and indeed the making of many clients’ very, very, rich.
“Seeing beyond the horizon and determining how to make the journey real is the essence of marketing. "Solutions are crafted with bold strokes and imagination.

*MANAGEMENT - SHORT TERM OR LONG.


Project by project. Senior level or middle assignments. Recognized experience and expertise to jump right in. What role? Good guy? Bad guy? Interim CEO, Leader. General Administrator. Troubleshooter. Proven leadership abilities have been demonstrated.

Leadership in Franchise, Large or Small Hotel, Resort, Tour Operations, Restaurants – traditional or fast food. Technology.  IPO and Public Company initiation.

Management skills have touched all sizes and shapes. Start-up scenarios.

*TRAINING

Inter-departmental training. Service training. Sales training. Management skills training. Focus Groups. Evaluations. Personal experience as Instructor in post secondary academic environments as well as our own staff training in various businesses for invested company’s and client’s, lend the expertise offering your staff skills they may really wish elevated or simply to re-assure they know their job well. COMMUNITY TRAINING IS IMPORTANT, SEMINARS & WORKSHOPS, LEADERSHIP PROGRAMS.

*PROMOTION & SALES

Foremost in the minds of all business - SELL THE PRODUCT!

Develop action plans that make your investment in the marketing model pay off. Marketing is a framework and creates a desired goal. Promoting your business and selling the product is making that marketing plan come to life.

*LIAISON

Lobby. Expertise as Chair over the years with numerous organizations and governments bring the delicate balance required in persuasion to the forefront.

Working with government agencies in establishing agendas, white paper studies, nurturing, and other requirements to the benefit of client’s and others.

Mediation between both organizations/government and strategies to solve conflict issues. Required “stick handling” internal and external relations Planning and advise on Media and Public persona.

How to deal with media and regulators. Information dissemination that works.

*INVESTOR RELATIONS & FINANCE

Having served as Director on public company boards and negotiated financing at different levels of growth I am familiar with Investment models, acquisitions, mergers, and alliance strategies. Creating public investor confidence models is paramount. Bob has worked in operational development in Internet Technology, Mining, Micro-Hydro and Solar energy solutions. The projects clearly identify Bob can chew gum and walk at the same time. The depth of experience is truly deep.

ENTREPRENEUR! -

-International Corporation with in-house training. (Hilton Hotels). Quickly, accelerated into management divisions and then as Head Office executive (Corporate Internal Auditor) with Delta Hotels as the new start-up chain organization was founded.
Subsequent – on going studies completed with Langara College, King Edward Adult Center, British Columbia Institute of Technology, U.B.C., Distance Learning, included – Marketing. Industrial Relations. Business Administration. Business Accounting. Sales Training. Advertising. International Affairs. Import/Export, Economics. Real Estate, on going adult development courses as required to upgrade personal skills.

Numerous courses in computer programming, e-content design, network architecture, video production,and in particular, business (e-marketing, sales, advanced business modeling),and other up-grading programs have been on going as specific projects dictated.*With Public Company expertise,

I have served on, and continue to serve on the boards of both Canada and USA Company’s. Advisor too change over firms going from private to public. Current Companies include, Resource Mining, Communications (internet) and Environmental Green Energy delivery utilizing dirty waste plastics as fuel source developed with PENN STATE University and Korean unique patented Burner. 

PROVEN PERFORMANCE – PROVEN VALUES

With personal life experiences, there are decisive moments.
Serious. Dangerous. Humorous. Inspiring. Informative. Educational.
As a Professional Public Speaker and past member of ‘The Speakers Association of North America’ - Topics are open.

CONTACT – BOB (British Columbia, Canada) Email – clydesdalehouse (at) gmail.com

(Photo - Hotel Management Training Session - San Pedro Sula, Honduras )